We are excited to announce the addition of yet another gem in our kitty, a brand new Notification layout – we call it the Modal (Lightbox) layout. This layout allows you to build blocking page overlays containing rich HTML content – no prizes for guessing that though
Try a demo of Modal (Lightbox) layout
Here’s how a sample layout looks on customer’s website:
Our Modal (Lightbox) layout in action
Cool, ain’t it? You can use this layout for a wide variety of use-cases. For your ready reference, we have put some of them underneath:
Display page blocking content to users exiting your site. This layout can be used in conjunction with our leave intent targeting to convert users who are exiting your site, by making one last attempt to stop them from leaving by displaying a relevant offer/message/promotion.
Create page diversions based on rules. Want to ask visitors coming from Mexico to your “.com” website to visit your “.com.mx” website instead? Want similar rules based on traffic source (Google Search, Affiliate site), cookies, user’s browser, platform etc to create an overlay and ask users to go somewhere else? Say hello to the Modal (Lighbox) layout. Check out the targeting rules you can use.
Display offers/deals on your campaign landing pages. Do you run ad campaigns to get people on your site? Use our traffic source targeting to identify such users and display an overlay on your landing page. You can design the content therein to be rich HTML with images, hyperlinks etc.
Blocking page content to drive paid content subscriptions. Wanna drive paid content subscription on your site? Present a page blocking overlay to visitors asking them to buy a subscription. Using targeting, you can choose to do it only on certain categories of content or sections of your site.
Handhold first time visitors on your site. Educate the first time visitors on how to use your site. Add images, screenshots, videos etc in the content area to make the most of it. Once you have created the notification, you can specify “for new visitors only” in the targeting section. Simple!
Can’t wait to use it? We know! It can really get tempting The best part with this is that, if you are an existing customer, you won’t need to change ANY code on your website. Like all things WebEngage, this too will work out-of-the-box. Here’s a step-by-step guide on how to create this notification for your website:
Step 1. Create a notification
Choose the Modal window layout to start creating your notification
Step 2. Add content and call-to-action (and preview the changes live!)
Add rich HTML content to the content area and an optional call-to-action
Step 3. Configure options specific to this layout (Modal) and add/modify UI theme
Choose the width of content area, alignment of c2a button etc
Tweak the UI color scheme by modifying theme
Step 4. Add rules to filter the audience which gets to see this notification (more on targeting here)
The rule above says - display this notification ONLY on this post (url) for users leaving the site (leave intent)
Step 5. Advanced options; activate and go live!
Optionally run the notification as a campaign, activate and go live!
Step 6. Get realtime stats and reports. Optimize.
Realtime clickthrough reports - based on geo, browser etc
Demo time? If you are using a PC browser, try moving towards the browser close button and see this notification in action; else, try clicking on the button below:
Try a demo of Modal (Lightbox) layout
Hope you liked what you saw. Your comments are welcome.
WebEngage turned two on 13th Oct, 2013. What started with a humble note from our CEO in the morning, ended with an amazing celebration in the evening to mark 2 years of our collective passion, dedication and commitment. We were privileged to host some awesome men and women – entrepreneurs, VC’s, fellow friends and their families, in a get-together worth remembering.
At Westin Garden City, Mumbai on the night of 13th Oct, 2013 …
Shushrut (Wisebuy), Vishu (Sensibol), Ankkur (Pricebaba) and Deven (Wikipaisa) – you cannot steal our happiness! Touchwood ..
Team WebEngage (Mansi, Aayush, Prashant, Vikas, Bhaskar, Nitin, Ankit)
Stuti, Surekha, Moneka and Ravi
Deven (Wikipaisa) and Rabi (iDubba) thinking “wtf are these guys upto?”
Welcoming Adit (Blume) and his better half
Ankit is contesting the next polls. Seeking vote from Neha (Katha Trends) and Manoj (Health Converge)
Deal flow? Varun (GTI Capital), Sajid and Ashish (Blume Ventures)
Shailesh (Sequoia), Kunal & Pallav (FusionCharts) – so, what’s all that talk about the billion dollar companies from India?
Our friends from Morgan Stanley, who agreed to make the night memorable. Thanks brothers!
Karthik (Blume) and Kulin (Wishberg); Avlesh – pitching here too? dude?
We used to do it back in those days. Tell me something new – Nischal (JustUnfollow) and Ankit
Life is “shot”. Let’s have some fun …
This sh*t is amazing! Let’s have some more …
How can we not sing our “company anthem” on occasions like these?
We love music. Period
Prashant greeting – Sampad (Instamojo), Piyush (BrowserStack) and Rakesh (Errorception)
Three musketeers – Ravi, Avlesh and Ankit
Everyone’s enjoying the “Team WebEngage” audio visual
Those who left early, missed these. Anand (Lunia), Adit .. listening?
Anika (Avlesh’s kid) – stay away you maniacs!
We don’t know how they celebrate in the valley. Founders in India prefer the “naagin dance” – at least ours do!
Pallav (FusionCharts) shaking a leg with Avlesh – sorry shaking a naagin? Karthik is not interested
Dance lessons from Prashant – audience is mesmerized
For old times sake – Anand (ex-burrp, WizRocket) with Avlesh
Team having fun ..
The guy knows how to steal the show – Prashant at it, again
Performance of the night – “bhag d.k.bose” by Bhaskar. We loved it boy!
Women power – Stuti, Surekha and Nupur
Shweta and Kanchan (flagbearers at TiE, Mumbai)
Ankit does the new – dance! with Vikas
Couple of the evening – Avlesh with Anika
Avlesh, Nupur and Anika
Avlesh and Ankit cutting the cake
Allow me ..
Anand Lunia (India Quotient) and Karthik (Blume Ventures) – all this talk of Series A crunch is crap, let’s keep doing what we do!
That was one poor joke – Avlesh, Kunal and Anand
Avlesh – boss, lemme tell you about that BIG thing. Karthik – dude, check out this joke on whatsapp
Where are we on those deals? Huh! – Avlesh and Ravi
Kris and Sampad – don’t mess with us on social media
Anand enlightening Ankita (Delivery Chef) and Pranay
Shushrut, Prashant and Kris – figuring out the next guy on Twitter, whose life should be made miserable
Naman (FindYogi) and Karthik
Bidding farewell to the band that made this night all the more awesome
Towards the end of the do, we played this A/V showcasing our journey and unveiling the team that makes the product that you love to fall in love with, everyday. Here’s the video:
We thank all those to made it to be a part of our celebration, especially the one’s who came from cities other than Mumbai. We’d also like to thank the team at Westin Garden City, Mumbai for their help and support in making it look all so easy and seamless. And finally, we’d like to thank our friends from Morgan Stanley who performed all throughout the evening and made us feel special. Thanks everyone!
As our founders say, we are unstoppable! Onwards and upwards.
After gazillion requests from our customers to find an elegant solution to the irritating exit surveys that open a new window when a user closes the browser window/tab, we decided to give this problem a shot – a graceful solution to a problem that online product managers and marketers struggle with globally.
Take a demo first
Loved it? It needs less than 5 minutes to implement this on your website without adding any extra code to your site or involvement of your dev/IT teams! Too much to ask for? Yeah, we know …
Google Analytics is information. WebEngage is ACTION
Tools like Google Analytics, Clicky, Kissmetrics etc have historically been telling you about bounce rates on your website. We know how terrible it feels to know of a problem but not be able to do anything about it. Well, not anymore. Say hello to WebEngage’s Leave Intent Targeting – the ultimate solution to catch hold of users bouncing off your website.
Introducing Leave Intent Targeting
We are extremely excited to announce the launch of “Leave Intent Based Targeting” under the targeting rules section for surveys and notifications. With this feature enabled, you can now choose to display a survey (lead generation form, any other mini questionnaire etc) or a notification (push message to display offers etc) to users who are about to leave your site. At the core of this technology, we detect mouse movement of visitors on your website – and pop a pre-configured survey/notification the moment we find out that a user is either approaching the browser’s close button or moving away from your site to a different tab in the browser window. Cool, ain’t it?
Wanna get started? It takes 2 simple steps as explained underneath:
Step 1. Create a notification/survey for users bouncing off your site
First, you need to choose what would you like to do with users bouncing off your website – ask a set of questions or show them a nice HTML message with some call-to-action? Depending upon that, you either create a survey or a notification. Check out the how-to images underneath:
Step 2. Implement leave intent targeting for your notification/survey
Now, that you have decided the action to be taken on bounce, here’s how you configure the “targeting rule” for it. It is as simple as checking this option in the targeting screen:
That’s it! By simply following the two steps mentioned above, you are good to catch hold of customers/visitors exiting your website and make one last attempt to have them stay back a little longer – by offering a helping hand, or, an offer, or, a lead generation survey integrated solution with your outgoing email/SMS sending engine! All in real-time!
Need more filtering capabilities?
Have we ever said a NO?
Leave intent targeting can be used in conjunction with other rules that we support in the system. Some use-cases to give you an idea of what can be done:
Want to show a notification/survey to visitors exiting your website ONLY from the cart page or any other section on your website? Use Page URL Targeting
Want to show a notification/survey ONLY to visitors from certain geography(/ies) trying to leave your website? Use Geo-location Targeting
Want to show a notification/survey ONLY to exiting users who came to your website via a Google search or your FB Page or from any other specific website? Use Traffic Source Targeting
Want the bounce notification/survey to work ONLY during midnight, say from 11pm to 4am? Use Time Of The Day Targeting
Want to show the bounce notification/survey ONLY to visitors with a certain Cookie planted in their browser? Use Cookie Based Targeting
Want to show the bounce notification/survey ONLY to your Premium Customers who have made a purchase of more than $1000 in the past? Use Custom Targeting
Want to see a real world sample of how a leave intent survey works? Please go to our pricing page. Once the page has loaded, try moving your mouse cursor away from the tab to any other or towards the close button of the window. Ain’t it magical? We call it eating our own dog food
4 months ago, when we released sticky header layout for notifications, we didn’t know it would sell like a hot cake. Its amazing to see the kind of use-cases our customers have been using it for – from system alerts to dynamic messaging to running offers/deals/discounts to smart notifications based on our targeting criterion, we have seen them all.
If you haven’t used this Notification layout already, do take a look at some of the use-cases captured live on our customer websites, you’d love these – #WebEngageLive
We have added two new options in the Notification create/edit screen:
Close button is now optional and the ability for users to minimize a notification has been added. Underneath is a preview of how these appear on your website when both the options are used. On the right hand side is the “minimized state” of a notification, as it appears on your website.
As an outcome of this change, you can, now, get rid of the close button in your sticky header notifications whenever you want to run persistent notices on your website.
Note: Notifications when minimized by a user on your website, appear minimized in his/her next visit. Want to check out other options in this layout? Check out the post here.
As promised last week, we are back with a brand new feature release! We have a nice update for customers using our Feedback product – it is now possible to automate routing of incoming feedback emails depending upon preset rules. So, e.g. you can configure a rule that says – “for all the feedback submitted on my website, send UI/UX related issues to email@example.com and sales or order related queries to firstname.lastname@example.org“. Sounds exciting? Underneath are a few screenshots from the dashboard on how to use this feature.
Start at Dashboard > Feedback Settings > Feedback Routing to use this feature. By default, we send all the incoming feedback emails to users in your account with “feedback management” access.
Add rules based on categories and your custom fields. E.g. in the screenshot below, we are setting a rule to “send all billing and sales related queries to Bob“.
This is how your routing rules (once saved) appear in the dashboard. You can edit/add any point of time. The changes take effect in almost realtime.
Need routing based on dynamic data? Have we ever said a NO? If you use custom data, you can now build routing rules based on those too! E.g. in the screenshot below, we are saying “route all design related queries submitted by customers in the paid plan” to a certain email. Cool, ain’t it? For custom data, we support numbers, strings, booleans and date data types.
This is it! If you have any questions on how to use this feature, please drop us a feedback.
Note: This feature is available from the Standard plan and onwards.
In the last two months we have added tons of new add-ons to our targeting engine for notifications and surveys. Wondering, what are we talking about? Before you read further, please take a look at how our survey and notification products can be targeted on your website, without adding any extra line of code.
Underneath are the new additions:
Exclusions (negation) in geo targeting rules
So far, we allowed you to create rules that would make your notifications/surveys appear ONLY for visitors from certain geographies. Now, with the new update, you can add negation or exclusion rules as well. We know, you so much wanted it! Now, it is so easy to create an offer for all your visitors except for the one’s from NY, Texas and Florida.
Exclusions in search engine traffic rules and handling traffic with “unknown” keywords
If you are an enterprise customer, targeting based on search terms was always available to you (the first option in the screenshot below). e.g. show this promotion (notification) ONLY to visitors coming from Google search who were looking for perfumes on Google. We have now added additional capabilities that allow you to exclude search terms. e.g. In the screenshot displayed below, show this promotion (notification) ONLY to visitors coming from Google search who were NOT looking for shoes OR sandals on Google.
Also, you can use the unknown term targeting (option inside search terms, pic above) to pop a survey or a notification to visitors who came via search but the search engine didn’t provide search keywords in the referrer information. Damn those stats on “unknown / not provided” in your Google Analytics search traffic! Now, there’s a way to pop a survey asking on your site what those users were looking for on Google and get over 10% response rate on such surveys!
Time and page views targeting
Earlier, we allowed you to specify a time delay on the page you would like to pop a survey or notification. Now, in addition to that, we let you specify “minimum number of pages viewed in a session” and “minimum amount of time spent on the site in a session” as other optional targeting criterion. It is now, so cool and easy to say this – display a notification ONLY to users who have spent at least 2 minutes on my site, in a session.
Targeting only a subset of visitors (sampling)
Now, you can choose to pop a survey or notification ONLY to a subset of users. We use random sampling currently. If you wanted to control the sample size, you can use a whole host of other parameters in the targeting screen to narrow down to a set of “applicable users/visitors” who should get to see the survey/notification (see the other targeting options below).
In the last few months, we have received overwhelming support from our customers globally. While we continue to get (our hard earned) love from e-commerce and travel companies, we have now been able to break-in, significantly, into other domains like BFSI, Education, Content etc. The survey and notification products are being increasingly used for collecting proactive customer feedback and driving conversions, respectively – across domains.
Some of our prized possessions (as on 30th Aug, 2013):
A big thanks to 12,000+ other websites who have gotten us this far! We’ll continue to build and amaze you with the most sticky on-site customer engagement toolkit for your business. That’s our promise.
Wanna know what customers use us for? Follow @WebEngage on Twitter or check out our hashtag #WebEngageLive, we upload some cool use-cases everyday. Aside, we have some significant product updates/announcements coming in the next 2/3 weeks – keep a watch on this blog too for those.
I am not sure if you have heard of us before. If you haven’t, here’s one reason for you to keep us locked in your memory cells – our workplace! Take a look at where we used to work until the last month here, a 200 sq. ft. modest space in suburban Mumbai. We recently moved into a 1400 sq. ft. of luxury ;-)
Ladies and gents, hold your breath. I am about to unveil one of the coolest startup workplace in this country – cool not only for the office we have built, but also for the people who consider it their second home. Check these out -
You are welcome
The brand we build and stand for. Everyday
Now that you are in, lemme tell you that we are taking giant leaps forward :-)
Serious matter this …
Be warned – we are cooking something interesting here
We crack shitty jokes. All the time.
Changing the world – one logical discusssion at a time
The tech corner – all hardcore tech discussions happen here
Ready dose of caffeine – ask for a flavor and we got it!
We play games that rich men play!
But then, we like gully cricket too …
… and we love our soccer as well!
Our conference room – we host celebrities here
You heard about Mumbai rains – here you get to see them, for real
No getting angry in this office – we have enough cooling capacity
… and if you still loose your cool, treat yourself to some nice stuff
I’d like to thank Arete Studio for their quality work on interior design and speedy execution along with the contractor. My heartfelt wishes to the CrudeArea team who added much needed bling by getting those apt posters.
What does it mean for you, the customer?
Simply put, more insights.
With GA integration enabled in your dashboard, we track a whole bunch of events for each of the three products and push them inside your existing GA account. These are events like feedback submissions, survey submissions, notification clicks etc. Just navigate to Standard Reports > Content > Events inside GA, and …
find out how many people submitted feedback, who they were (email), where they came from (GA demography etc).
find out how many people responded to or closed your surveys – what their responses were and slice/dice with GA data (demography, traffic source etc).
find out how many people clicked on the call-to-action links/button in your push notifications
While all the data above can be pulled as reports from our dashboard, there was a pressing demand from customers to make it available inside GA for a holistic view. And, we obliged :-)
How do I get to use this feature?
Like all things inside WebEngage, just at the click of a button! Go to Dashboard > Settings > Widget Integration > GA Integration and turn it ON (image below). For the technical kind, we simply use GA’s _trackEvent method on your webpage’s _gaq object. No funny business this! :-)
Turning ON Google Analytics integration from the dashboard
Here’s a sample of how WebEngage Survey data will look like, in your GA account Underneath are some images (read the captions) to give you sense of events and corresponding data that you get to see in your GA account for the survey product:
Top level categories for all the three WebEngage products
Category "WebEngage-Survey" > Event Labels are your WebEngage surveys (click to enlarge)
Event Actions contains all questions and their corresponding responses (click to enlarge)
Categories, Labels, Actions etc can be further filtered depending on GA metric (click to enlarge)
Here’s more dope on GA integration for Feedback, Survey and Notification products. Hope you liked what you saw. Once you start using the integration, please share your feedback on this one – we intend to make this feature extensible so that you can choose to push more WebEngage related data inside GA; a better understanding of your use-case will help.
Important Note: This feature is only available for new Premium (sign-ups as per the new plan) and all Enterprise plan customers. You’ll need to upgrade to use this feature if it shows as disabled in your account.